A blogmaster (博主, bózhǔ) is just a blogmaster (博客的主人, bókè de zhǔrén), explains the Baidu Encyclopedia (百度百科). This is almost certainly correct, even if I prefer to be just a blogger.
Among all China blogs – commonly referred to as the China blogosphere when people are talking about those in English – there is probably only a handful (maybe two) which will be familiar to most China bloggers. That’s not going to change, and I don’t quite share the feelings of a commenter who once wrote:
God, I hate [in your mind, add the name of a well-known China blog here - JR] and would like to off-with-prejudice a certain cross-site mafia which exists.
If I wanted my blog to be as popular as the one originally mentioned in the quote above, the least I’d owe my readers would be my real name. God forbid. Secondly, all kinds of trolls would happen upon what is intended to be a beautiful blog after all. And thirdly, even if I’m a prolific blogger, I have to keep to certain time limits, and I wouldn’t want to waste my breaks and spare time on moderating people who keep bitching at each other (or at me).
But that doesn’t mean that I find the situation entirely gratifying. The commenter quoted above had a point in that some in
breedinglinking certainly helped the big China blogs to become big.
Therefore, I feel that once in a while, just like some of the really big ones do, the SMB (small- and medium-sized bloggers), too, should treat each other as if they were celebrities. You know, talking to each other, referring to each other (rather than only to the queens of the blogosphere), quoting each other, and interviewing each other.
Now, JR has been always very generous with links and referrals to other SMB. But he has also felt that this still wasn’t good enough.
So, this week marks the beginning of an intermittent run of interviews with other bloggers, who write about China, or about what China thinks is Chinese (i. e. Taiwan, Turkey, or the United Kingdom and its former colonies, etc).